Activities of a Lead

Timeline

What Is the Timeline Page?

The Timeline page provides a centralized view of all activities, communications, and interactions associated with a specific lead.

It allows you to review lead engagement history and quickly perform common actions without leaving the lead record.

The Timeline page helps you monitor ongoing conversations, track lead activity, and manage follow-up tasks from a single location.

Access the Timeline Page

  1. Navigate to CRM.

  2. Locate the desired lead.

  3. Click the lead's name.

The lead record will open in the Timeline page by default.

Timeline Activity Filters

The left side of the Timeline page contains activity filters that allow you to quickly organize and review lead interactions.

All

Displays all activities associated with the lead, including:

SMS

Displays only SMS conversations associated with the lead.

Email

Displays only email communications associated with the lead.

Notes

Displays notes that have been created for the lead.

Call Log

Displays call activities associated with the lead.

Web Activity

Displays website activities performed by the lead.

Quick Actions

The Timeline page also provides quick actions that allow you to perform common lead management tasks.

To access these options:

  1. Click the + icon in the bottom-right corner.

The following actions are available.

Add Task

Create a new task associated with the lead.

Add Action Plan

Assign an Action Plan to the lead.

Add Note

Create a new note for the lead.

Add Tag

Assign one or more tags to the lead.

Send Email

Send an email directly to the lead.

Send SMS from Smart Number

Send an SMS message using your configured Smart Number.

Benefits of Using the Timeline Page

The Timeline page helps you:


Lead Profile

What Is the Lead Profile?

The Lead Profile page provides a centralized view of all information associated with a specific lead.

It allows you to manage lead details, monitor alerts, action plans, task and appointments organize files

The Lead Profile helps you maintain a complete overview of your relationship with a lead and quickly access important information when needed.

Access the Lead Profile

  1. Navigate to CRM.

  2. Locate the desired lead.

  3. Click the lead's name.

  4. Click the Profile tab.

The Lead Profile page will be displayed.

Manage Contact Information

The top left section of the Lead Profile displays important lead information, including:

Edit Lead Information

Most information within the Lead Profile can be edited directly from this page.

You can:

Note: The lead source cannot be edited from the Lead Profile page.

Addresses

This section displays addresses associated with the lead.

You can review and manage address information from here.

Property Alert Sections

The Lead Profile allows you to manage various property-related alerts assigned to the lead.

New Listing Alerts

Displays all New Listing Alerts assigned to the lead.

Neighbourhood Alerts

Displays all Neighbourhood Alerts assigned to the lead.

Open House Alerts

Displays all Open House Alerts assigned to the lead.

Price Drop Alerts

Displays all Price Drop Alerts assigned to the lead.

Files

The Files section allows you to upload, view, and manage documents associated with the lead.

Background

The Background section allows you to store additional notes or information related to the lead.

City

Displays city information associated with the lead.

Action Plans

Displays all Action Plans currently assigned to the lead.

You can also monitor their status from this section.

Real Estate Newsletter

Displays newsletter subscriptions associated with the lead.

Market Updates

Displays market update subscriptions assigned to the lead.

Tasks

Displays tasks associated with the lead.

This helps you track pending activities and follow-ups.

Appointments

Displays appointments scheduled for the lead.

This section helps you manage upcoming meetings and events.

Delete a Lead

You can also delete a lead directly from the Lead Profile page.

  1. Scroll down within the Lead Profile page.

  2. Click Delete Lead.

  3. Review the confirmation message.

  4. Click Yes to confirm.

The lead will be removed from the active CRM records.

Note: AgentRoof CRM uses a soft-delete process. If the same lead is recreated using the same primary contact information, previously associated information may be restored.

Benefits of Using the Lead Profile

The Lead Profile helps you:

Conclusion

You have successfully learned how to access and navigate the Lead Profile page in AgentRoof CRM.

Analytics

What Is Analytics?

The Analytics section provides insights into a lead's property browsing behavior and interests.

It helps you understand the types of properties a lead has viewed, their preferred locations, property categories, and building types based on their activity.

All analytics data is generated from the properties viewed by the lead, allowing you to better understand their preferences and interests.

View Lead Analytics

  1. Navigate to CRM.

  2. Open the desired lead.

  3. Select the Analytics tab.

The Analytics page will be displayed.

The Analytics tab organizes lead activity into categories such as:

Select any category to view detailed analytics for that property type.

For each category, a summary section is displayed showing information such as:

The Analytics page also includes visual charts that help identify:

For example, selecting For Sale displays analytics based only on the properties viewed by the lead that were listed for sale.

These insights help you better understand a lead's interests and property preferences.

WEB Activity

What Is Web Activity?

The Web Activity section allows you to view a lead's activity on your website.

It provides a detailed history of actions performed by the lead, helping you understand their interests and engagement.

Activities are recorded with a date and time stamp and can include actions such as viewing properties, subscribing to alerts, and other website interactions.

View Web Activity

  1. Navigate to CRM.

  2. Open the desired lead.

  3. Select the Timeline tab.

  4. Click Web Activity.

The Web Activity page will be displayed.

The activity list shows actions performed by the lead along with the corresponding date and time.

Activities may include:

Depending on the activity, details such as the property name, location, price, bedrooms, bathrooms, building type, and other relevant information may be displayed.

Click on any activity to view the activity record associated with that specific date and time.

These insights help you better understand the lead's interests and engagement history.

Notes

What Are Notes?

Notes allow you to record important information, reminders, and updates associated with a lead.

They help you maintain a history of conversations, follow-up details, and other relevant information that can be referenced later.

Notes are stored within the lead record and can be viewed at any time.

View Notes

From the Timeline Page

  1. Navigate to CRM.

  2. Select the desired lead.

  3. The lead record will open in the Timeline page.

  4. Under All, locate the notes associated with the lead.

  5. You can also click Notes from the activity filters to display only notes.

Create a Note

  1. From the lead's Timeline page, click the + icon in the bottom-right corner.

  2. Click Add Note.

  3. A pop-up window will appear.

  4. Enter the note content.

  5. Click Submit.

The note will be created successfully.

Preview a Note

  1. Navigate to the lead's Timeline page.

  2. Locate the desired note.

  3. Click the note.

The complete note preview will be displayed.

Benefits of Using Notes

Notes help you:

Conclusion

You have successfully learned how to create, view, and preview notes in AgentRoof CRM.

You have successfully learned how to access and navigate the Timeline page in AgentRoof CRM.

Call Log

What Is Call Log?

Call Log displays the call history for a specific lead, allowing Realtors to track and review past calls made or received in relation to that lead, directly from within the CRM.

Access Call Log

  1. Click your profile icon.
  2. Select CRM.
  3. From the Leads list, click on a lead's name (e.g., Nisha) to open the lead's detail view.
  4. On the lead detail page, select the Timeline tab.
  5. Under Timeline, select Call Log from the sub-tab list.

The Call Log view will be displayed for the selected lead.

From this page, you can view:

Note:
If no calls have been logged for the lead, the page displays No Call History with the message "No results found related to Call history."

Related Timeline Sub-Tabs

The Timeline tab also includes the following views for the same lead:

Conclusion

You have successfully learned how to view a lead's Call Log in AgentRoof CRM.